ASUR SEC Filing News — Asure Software, Inc.

Latest SEC filings for Asure Software, Inc. (ASUR) explained in plain English. Covers insider buying and selling (Form 4), proposed insider sales (Form 144), material company events (8-K), and quarterly & annual reports (10-Q / 10-K). StrongBuyAnalytics provides navigation and brief excerpts or summaries; original filings remain at the SEC/source links and were authored by their filers, not StrongBuyAnalytics. Filing dates shown are source dates. Coverage and detection can be delayed or incomplete because of SEC availability, amendments, parsing, caching, or outages. Latest source filing date shown: 2026-10-16.

Asure Software, Inc. engages in the provision of cloud-based Human Capital Management (HCM) software solutions in the United States. It provides its human resources (HR) tool as Software-as-a-Service that helps various small and medium-sized businesses to build a productive workforce to help them stay compliant and allocate resources to grow their business. The company offers a comprehensive suite of HCM tools through its Asure HCM platform, which includes payroll and tax filing, HR management t…
Sector: Technology Industry: Software - Application Market Cap: $204.0M
20
Total Filings
0
Bullish Classifications
1
Bearish Classifications
16
Insider Transactions
2
Material Events (8-K)
1
Periodic Reports
Rule-based classifications for ASUR currently lean bearish. Of the 20 filing records displayed, 1 carry bearish classifications (such as insider sales or negative 8-K disclosures) versus 0 bullish. This does not necessarily signal fundamental deterioration — insiders sell for many reasons — but it is worth monitoring alongside the company's core financial metrics.
ASUR Filing Activity Snapshot 2026-06-03 — 2026-10-16
Insider Transactions (Form 4)
0 buys vs 1 sell
Net insider selling in this period — insiders sell for many reasons beyond conviction.
Largest Form 144 Filing
$128.8K
Reynolds Bjorn (Director) · 2026-08-12
15,420 shares · Form 4
Form 144 Notices
1
Proposed insider sale filed — Form 144 is a notice of intent, not a confirmed transaction. Actual sales are confirmed via Form 4.
Insider Transactions 16 · Forms 3, 4 and 5

A Form 4 is filed within two business days of a company insider — an officer, a director, or a holder of more than ten percent of the stock — changing their position in the shares. All 16 filings in this group are Form 4s for Asure Software, Inc.

The difficulty with reading these filings as a group is that a single form type covers transactions that mean entirely different things. An executive spending their own money to buy stock and an executive having shares withheld to pay tax on a vesting grant both appear as a Form 4. Every filing below is therefore tagged with the nature of the underlying transaction, taken from the transaction code reported on the form itself.

Across the 16 insider filings shown, the breakdown is 9 tax withholding, 6 compensation award and 1 open-market sale. 1 of them involved a discretionary open-market trade; the rest are compensation and administrative mechanics.

What each transaction type means

Tax withholding ×9
Shares were withheld by the company to settle tax due when equity vested. This is an automatic administrative step and not a decision to sell.
Compensation award ×6
Shares were granted as compensation rather than purchased. No cash changed hands, so the filing reflects a pay decision by the company, not a judgement about the price.
Open-market sale ×1
The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.
Form 4 Tax withholding Tax / Compensation Filing 2026-10-05

ASUR insider Form 4 filed for equity award, exercise, or tax withholding

Goldstein Eyal (Chief Revenue Officer) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were withheld by the company to settle tax due when equity vested. This is an automatic administrative step and not a decision to sell.

Transactions reported on this filing
Code Nature Shares Price Value
F Tax withholding on vested shares 879 $7.68 $6.8K
F Tax withholding on vested shares 1,804 $7.68 $13.9K
F Tax withholding on vested shares 1,837 $7.68 $14.1K
Filing: Form 4 (Insider Transaction) Insider: Goldstein Eyal (Chief Revenue Officer) Shares: 4,520
Form 4 Tax withholding Tax / Compensation Filing 2026-10-05

ASUR insider Form 4 filed for equity award, exercise, or tax withholding

Pence John F (Chief Financial Officer) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were withheld by the company to settle tax due when equity vested. This is an automatic administrative step and not a decision to sell.

Transactions reported on this filing
Code Nature Shares Price Value
F Tax withholding on vested shares 628 $7.68 $4.8K
F Tax withholding on vested shares 1,312 $7.68 $10.1K
F Tax withholding on vested shares 1,312 $7.68 $10.1K
Filing: Form 4 (Insider Transaction) Insider: Pence John F (Chief Financial Officer) Shares: 3,252
Form 4 Tax withholding Tax / Compensation Filing 2026-09-02

ASUR insider Form 4 filed for equity award, exercise, or tax withholding

Goldstein Eyal (Chief Revenue Officer) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were withheld by the company to settle tax due when equity vested. This is an automatic administrative step and not a decision to sell.

Transactions reported on this filing
Code Nature Shares Price Value
F Tax withholding on vested shares 879 $9.06 $8.0K
Filing: Form 4 (Insider Transaction) Insider: Goldstein Eyal (Chief Revenue Officer) Shares: 879
Form 4 Tax withholding Tax / Compensation Filing 2026-09-02

ASUR insider Form 4 filed for equity award, exercise, or tax withholding

Pence John F (Chief Financial Officer) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were withheld by the company to settle tax due when equity vested. This is an automatic administrative step and not a decision to sell.

Transactions reported on this filing
Code Nature Shares Price Value
F Tax withholding on vested shares 628 $9.06 $5.7K
Filing: Form 4 (Insider Transaction) Insider: Pence John F (Chief Financial Officer) Shares: 628
Form 4 Open-market sale Insider Selling 2026-08-12

ASUR insider Reynolds Bjorn (Director) sold 15,420 shares (~$128.8K)

Reynolds Bjorn, listed as Director at ASURE SOFTWARE INC, reported an open-market sale of 15,420 ASUR shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
S Open-market sale 15,420 $8.35 $128.8K
Filing: Form 4 (Insider Transaction) Insider: Reynolds Bjorn (Director) Shares: 15,420 Est. Value: $128.8K
Form 4 Tax withholding Tax / Compensation Filing 2026-08-04

ASUR insider Form 4 filed for equity award, exercise, or tax withholding

Goldstein Eyal (Chief Revenue Officer) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were withheld by the company to settle tax due when equity vested. This is an automatic administrative step and not a decision to sell.

Transactions reported on this filing
Code Nature Shares Price Value
F Tax withholding on vested shares 879 $8.76 $7.7K
Filing: Form 4 (Insider Transaction) Insider: Goldstein Eyal (Chief Revenue Officer) Shares: 879
Form 4 Tax withholding Tax / Compensation Filing 2026-08-04

ASUR insider Form 4 filed for equity award, exercise, or tax withholding

Pence John F (Chief Financial Officer) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were withheld by the company to settle tax due when equity vested. This is an automatic administrative step and not a decision to sell.

Transactions reported on this filing
Code Nature Shares Price Value
F Tax withholding on vested shares 628 $8.76 $5.5K
Filing: Form 4 (Insider Transaction) Insider: Pence John F (Chief Financial Officer) Shares: 628
Form 4 Compensation award Tax / Compensation Filing 2026-07-30

ASUR insider Form 4 filed for equity award, exercise, or tax withholding

Reynolds Bjorn (Director) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were granted as compensation rather than purchased. No cash changed hands, so the filing reflects a pay decision by the company, not a judgement about the price.

Transactions reported on this filing
Code Nature Shares Price Value
A Compensation award 5,420 — —
Filing: Form 4 (Insider Transaction) Insider: Reynolds Bjorn (Director) Shares: 5,420
Form 4 Compensation award Tax / Compensation Filing 2026-07-30

ASUR insider Form 4 filed for equity award, exercise, or tax withholding

Oberwager Bradford Scovill (Director) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were granted as compensation rather than purchased. No cash changed hands, so the filing reflects a pay decision by the company, not a judgement about the price.

Transactions reported on this filing
Code Nature Shares Price Value
A Compensation award 5,420 — —
Filing: Form 4 (Insider Transaction) Insider: Oberwager Bradford Scovill (Director) Shares: 5,420
Form 4 Compensation award Tax / Compensation Filing 2026-07-30

ASUR insider Form 4 filed for equity award, exercise, or tax withholding

Lee Grace G. (Director) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were granted as compensation rather than purchased. No cash changed hands, so the filing reflects a pay decision by the company, not a judgement about the price.

Transactions reported on this filing
Code Nature Shares Price Value
A Compensation award 5,420 — —
Filing: Form 4 (Insider Transaction) Insider: Lee Grace G. (Director) Shares: 5,420
Form 4 Compensation award Tax / Compensation Filing 2026-07-30

ASUR insider Form 4 filed for equity award, exercise, or tax withholding

GILL DANIEL M (Director) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were granted as compensation rather than purchased. No cash changed hands, so the filing reflects a pay decision by the company, not a judgement about the price.

Transactions reported on this filing
Code Nature Shares Price Value
A Compensation award 5,420 — —
Filing: Form 4 (Insider Transaction) Insider: GILL DANIEL M (Director) Shares: 5,420
Form 4 Compensation award Tax / Compensation Filing 2026-07-30

ASUR insider Form 4 filed for equity award, exercise, or tax withholding

Drew William Carl (Director) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were granted as compensation rather than purchased. No cash changed hands, so the filing reflects a pay decision by the company, not a judgement about the price.

Transactions reported on this filing
Code Nature Shares Price Value
A Compensation award 5,420 — —
Filing: Form 4 (Insider Transaction) Insider: Drew William Carl (Director) Shares: 5,420
Form 4 Compensation award Tax / Compensation Filing 2026-07-30

ASUR insider Form 4 filed for equity award, exercise, or tax withholding

ALLEN BEN F (Director) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were granted as compensation rather than purchased. No cash changed hands, so the filing reflects a pay decision by the company, not a judgement about the price.

Transactions reported on this filing
Code Nature Shares Price Value
A Compensation award 5,420 — —
Filing: Form 4 (Insider Transaction) Insider: ALLEN BEN F (Director) Shares: 5,420
Form 4 Tax withholding Tax / Compensation Filing 2026-07-06

ASUR insider Form 4 filed for equity award, exercise, or tax withholding

Goldstein Eyal (Chief Revenue Officer) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were withheld by the company to settle tax due when equity vested. This is an automatic administrative step and not a decision to sell.

Transactions reported on this filing
Code Nature Shares Price Value
F Tax withholding on vested shares 879 $8.13 $7.1K
F Tax withholding on vested shares 1,804 $8.13 $14.7K
F Tax withholding on vested shares 1,837 $8.13 $14.9K
Filing: Form 4 (Insider Transaction) Insider: Goldstein Eyal (Chief Revenue Officer) Shares: 4,520
Form 4 Tax withholding Tax / Compensation Filing 2026-07-06

ASUR insider Form 4 filed for equity award, exercise, or tax withholding

Pence John F (Chief Financial Officer) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were withheld by the company to settle tax due when equity vested. This is an automatic administrative step and not a decision to sell.

Transactions reported on this filing
Code Nature Shares Price Value
F Tax withholding on vested shares 628 $8.13 $5.1K
F Tax withholding on vested shares 1,312 $8.13 $10.7K
F Tax withholding on vested shares 1,312 $8.13 $10.7K
Filing: Form 4 (Insider Transaction) Insider: Pence John F (Chief Financial Officer) Shares: 3,252
Form 4 Tax withholding Tax / Compensation Filing 2026-06-03

ASUR insider Form 4 filed for equity award, exercise, or tax withholding

Pence John F (Chief Financial Officer) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were withheld by the company to settle tax due when equity vested. This is an automatic administrative step and not a decision to sell.

Transactions reported on this filing
Code Nature Shares Price Value
F Tax withholding on vested shares 628 $9.66 $6.1K
Filing: Form 4 (Insider Transaction) Insider: Pence John F (Chief Financial Officer) Shares: 628
Proposed Insider Sales 1 · Form 144

A Form 144 is a notice of intent to sell restricted or control securities. It is not a record that anything was sold. Asure Software, Inc. has 1 such notice in this period.

The distinction matters because a Form 144 is frequently reported as though it were a completed insider sale. The filer may sell all of the shares covered, some of them, or none at all, and there is no obligation to update the notice either way. A sale that is actually executed by an officer or director shows up separately on a Form 4, which is the filing to check before treating a proposed sale as a real one.

Form 144 Proposed Insider Sale 2026-08-11

ASUR Form 144 filed for proposed insider sale by Reynolds Bjorn (15,420 shares) ~$128.8K

Reynolds Bjorn filed a Form 144 with the SEC indicating intent to sell ASUR (ASURE SOFTWARE INC) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: Reynolds Bjorn Shares: 15,420 Est. Value: $128.8K
Material Events 2 · Form 8-K

An 8-K reports a material event in the window between scheduled reports. There are 2 in this period for Asure Software, Inc. Each 8-K names the item number it is filed under, and that number is the fastest way to tell a routine disclosure from a consequential one.

Item 2.02 is an earnings release, Item 5.02 is a change of directors or officers, and Item 1.01 or 2.01 covers a material agreement or a completed acquisition. Item 7.01 and Item 8.01 are the general-purpose disclosure items and carry no fixed meaning on their own.

Form 8-K Material Company Update 2026-10-16

ASUR filed 8-K — material company event

ASURE SOFTWARE INC filed an 8-K with the SEC reporting a material event. Summary unavailable — view the original SEC filing for the full text.

Filing: 8-K (Material Event)
Form 8-K Material Company Update 2026-07-30

ASUR filed 8-K — material company event

ASURE SOFTWARE INC filed an 8-K with the SEC reporting a material event. Summary unavailable — view the original SEC filing for the full text.

Filing: 8-K (Material Event)
Periodic Reports 1 · Forms 10-K and 10-Q

The periodic reports are where the audited and reviewed financial statements live. This period contains 1 quarterly report (10-Q) for Asure Software, Inc.

The two are not equivalent in weight. A 10-K is audited by an external firm and includes the full risk factor disclosure, business description and management discussion; a 10-Q is unaudited, reviewed rather than examined, and much shorter. When a figure in a quarterly report is later revised, the annual report is usually where the correction appears.

An amended report — 10-K/A or 10-Q/A — restates or corrects something in the original filing, and is worth reading against the version it replaces.

Form 10-Q Quarterly Report 2026-07-30

ASUR filed Quarterly Report (10-Q)

ASURE SOFTWARE INC filed its quarterly report with the SEC. This report includes unaudited financial statements and management discussion for the quarter.

Filing: 10-Q (Quarterly Report)

How we classify Asure Software, Inc.'s filings

Straight from EDGAR

Each displayed record links to an original source document. StrongBuyAnalytics provides navigation and brief excerpts or summaries, not the filing itself. Parsing may omit context or contain errors, so read the original document in full.

Transaction codes, not guesswork

The nature shown on each insider filing comes from the transaction code the filer entered on the form itself — P for an open-market purchase, A for a compensation award, F for shares withheld to pay tax, M for an option exercise. Where one filing contains several codes, the transaction table lists them line by line.

Why the distinction matters

Insider activity is routinely summarised as buying or selling, which flattens together decisions that mean very different things. Shares withheld for tax on a vesting grant are an automatic administrative step; shares bought on the open market are someone committing their own money at the current price.

What this page does not tell you

A filing records what happened, not why. Form 4 does not always disclose whether a sale was executed under a pre-arranged Rule 10b5-1 plan, and no single filing is a basis for a decision on ASUR. Read these alongside the fundamentals rather than in isolation.

Frequently Asked Questions — ASUR SEC Filings

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Publisher, sources & limitations — September 15, 2026. StrongBuyAnalytics provides navigation and brief excerpts or summaries for educational use. Original filings remain at SEC EDGAR or other displayed source links; StrongBuyAnalytics does not author them. Filing dates are source dates, not publication dates for this page. Coverage can be delayed, incomplete, amended, or unavailable because of SEC/source availability, parsing, caching, or outages. Verify every material statement in the original filing.
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