BWMX SEC Filing News — Betterware de México, S.A.P.I. de C.V.

Latest SEC filings for Betterware de México, S.A.P.I. de C.V. (BWMX) explained in plain English. Covers insider buying and selling (Form 4), proposed insider sales (Form 144), material company events (8-K), and quarterly & annual reports (10-Q / 10-K). StrongBuyAnalytics provides navigation and brief excerpts or summaries; original filings remain at the SEC/source links and were authored by their filers, not StrongBuyAnalytics. Filing dates shown are source dates. Coverage and detection can be delayed or incomplete because of SEC availability, amendments, parsing, caching, or outages. Latest source filing date shown: 2026-09-17.

Betterware de México, S.A.P.I. de C.V. operates as a direct-to-consumer selling company in the United States and Mexico. It operates through Home Organization Products; and Beauty and Personal Care Products segments. The Home Organization Products segment provides a portfolio of products comprising kitchen and food preservation; home solutions; bedroom; bathroom; laundry and cleaning; wellness; and technology and mobility. The Beauty and Personal Care Products segment offers fragrances, color, s…
Sector: Consumer Cyclical Industry: Specialty Retail Market Cap: $635.7M CIK: 1788257
8
Total Filings
8
Bullish Classifications
0
Bearish Classifications
8
Insider Transactions
0
Material Events (8-K)
0
Periodic Reports
Rule-based classifications for BWMX currently lean bullish. Of the 8 displayed SEC filing records, 8 carry bullish classifications versus 0 bearish classifications. These labels summarize filing attributes; they are not recommendations, probabilities, or evidence of future price direction. There were 8 insider transactions (Form 4) in this period.
BWMX Filing Activity Snapshot 2026-04-30 — 2026-09-17
Insider Transactions (Form 4)
8 buys vs 0 sells
Net insider buying in this period — more purchases than sales reported.
Largest Form 144 Filing
$1.31M
Campos Luis (Director, 10% Owner) · 2026-09-17
80,000 shares · Form 4
Insider Transactions 8 · Forms 3, 4 and 5

A Form 4 is filed within two business days of a company insider — an officer, a director, or a holder of more than ten percent of the stock — changing their position in the shares. All 8 filings in this group are Form 4s for Betterware de México, S.A.P.I. de C.V.

The difficulty with reading these filings as a group is that a single form type covers transactions that mean entirely different things. An executive spending their own money to buy stock and an executive having shares withheld to pay tax on a vesting grant both appear as a Form 4. Every filing below is therefore tagged with the nature of the underlying transaction, taken from the transaction code reported on the form itself.

Across the 8 insider filings shown, the breakdown is 8 open-market purchase. 8 of them involved a discretionary open-market trade; the rest are compensation and administrative mechanics.

What each transaction type means

Open-market purchase ×8
The insider bought shares on the open market with their own money. This is the only Form 4 category that requires a discretionary cash outlay at the prevailing price.
Form 4 Open-market purchase Insider Buying 2026-09-17

BWMX insider CHEVALLIER SANTIAGO CAMPOS (Director, MD Betterware Mexico) bought 15,000 shares (~$246.9K)

CHEVALLIER SANTIAGO CAMPOS, listed as Director, MD Betterware Mexico at BETTERWARE DE MEXICO, S.A.P.I. DE C.V, reported an open-market purchase of 15,000 BWMX shares in a Form 4 filing. Insider buying is often treated as a bullish signal because company insiders are committing their own capital.

The insider bought shares on the open market with their own money. This is the only Form 4 category that requires a discretionary cash outlay at the prevailing price.

Transactions reported on this filing
Code Nature Shares Price Value
P Open-market purchase 15,000 $16.46 $246.9K
Filing: Form 4 (Insider Transaction) Insider: CHEVALLIER SANTIAGO CAMPOS (Director, MD Betterware Mexico) Shares: 15,000 Est. Value: $246.9K
Form 4 Open-market purchase Insider Buying 2026-09-17

BWMX insider Campos Luis (Director, 10% Owner) bought 80,000 shares (~$1.31M)

Campos Luis, listed as Director, 10% Owner at BETTERWARE DE MEXICO, S.A.P.I. DE C.V, reported an open-market purchase of 80,000 BWMX shares in a Form 4 filing. Insider buying is often treated as a bullish signal because company insiders are committing their own capital.

The insider bought shares on the open market with their own money. This is the only Form 4 category that requires a discretionary cash outlay at the prevailing price.

Transactions reported on this filing
Code Nature Shares Price Value
P Open-market purchase 45,000 $16.26 $731.6K
P Open-market purchase 35,000 $16.44 $575.5K
Filing: Form 4 (Insider Transaction) Insider: Campos Luis (Director, 10% Owner) Shares: 80,000 Est. Value: $1.31M
Form 4 Open-market purchase Insider Buying 2026-09-17

BWMX insider CHEVALLIER ANDRES CAMPOS (Director, CHIEF EXECUTIVE OFFICER) bought 45,000 shares (~$739.8K)

CHEVALLIER ANDRES CAMPOS, listed as Director, CHIEF EXECUTIVE OFFICER at BETTERWARE DE MEXICO, S.A.P.I. DE C.V, reported an open-market purchase of 45,000 BWMX shares in a Form 4 filing. Insider buying is often treated as a bullish signal because company insiders are committing their own capital.

The insider bought shares on the open market with their own money. This is the only Form 4 category that requires a discretionary cash outlay at the prevailing price.

Transactions reported on this filing
Code Nature Shares Price Value
P Open-market purchase 30,000 $16.41 $492.3K
P Open-market purchase 15,000 $16.50 $247.5K
Filing: Form 4 (Insider Transaction) Insider: CHEVALLIER ANDRES CAMPOS (Director, CHIEF EXECUTIVE OFFICER) Shares: 45,000 Est. Value: $739.8K
Form 4 Open-market purchase Insider Buying 2026-08-10

BWMX insider Campos Luis (Director, 10% Owner) bought 25,015 shares (~$425.3K)

Campos Luis, listed as Director, 10% Owner at BETTERWARE DE MEXICO, S.A.P.I. DE C.V, reported an open-market purchase of 25,015 BWMX shares in a Form 4 filing. Insider buying is often treated as a bullish signal because company insiders are committing their own capital.

The insider bought shares on the open market with their own money. This is the only Form 4 category that requires a discretionary cash outlay at the prevailing price.

Transactions reported on this filing
Code Nature Shares Price Value
P Open-market purchase 3,186 $17.00 $54.2K
P Open-market purchase 21,829 $17.00 $371.1K
Filing: Form 4 (Insider Transaction) Insider: Campos Luis (Director, 10% Owner) Shares: 25,015 Est. Value: $425.3K
Form 4 Open-market purchase Insider Buying 2026-08-04

BWMX insider Campos Luis (Director, 10% Owner) bought 3,917 shares (~$66.3K)

Campos Luis, listed as Director, 10% Owner at BETTERWARE DE MEXICO, S.A.P.I. DE C.V, reported an open-market purchase of 3,917 BWMX shares in a Form 4 filing. Insider buying is often treated as a bullish signal because company insiders are committing their own capital.

The insider bought shares on the open market with their own money. This is the only Form 4 category that requires a discretionary cash outlay at the prevailing price.

Transactions reported on this filing
Code Nature Shares Price Value
P Open-market purchase 3,917 $16.93 $66.3K
Filing: Form 4 (Insider Transaction) Insider: Campos Luis (Director, 10% Owner) Shares: 3,917 Est. Value: $66.3K
Form 4 Open-market purchase Insider Buying 2026-07-29

BWMX insider Campos Luis (Director, 10% Owner) bought 46,830 shares (~$768.5K)

Campos Luis, listed as Director, 10% Owner at BETTERWARE DE MEXICO, S.A.P.I. DE C.V, reported an open-market purchase of 46,830 BWMX shares in a Form 4 filing. Insider buying is often treated as a bullish signal because company insiders are committing their own capital.

The insider bought shares on the open market with their own money. This is the only Form 4 category that requires a discretionary cash outlay at the prevailing price.

Transactions reported on this filing
Code Nature Shares Price Value
P Open-market purchase 46,830 $16.41 $768.5K
Filing: Form 4 (Insider Transaction) Insider: Campos Luis (Director, 10% Owner) Shares: 46,830 Est. Value: $768.5K
Form 4 Open-market purchase Insider Buying 2026-05-04

BWMX insider SALAZAR FERNANDO (STRATEGY OFFICE SENIOR MANAGER) bought 158 shares (~$2.7K)

SALAZAR FERNANDO, listed as STRATEGY OFFICE SENIOR MANAGER at BETTERWARE DE MEXICO, S.A.P.I. DE C.V, reported an open-market purchase of 158 BWMX shares in a Form 4 filing. Insider buying is often treated as a bullish signal because company insiders are committing their own capital.

The insider bought shares on the open market with their own money. This is the only Form 4 category that requires a discretionary cash outlay at the prevailing price.

Transactions reported on this filing
Code Nature Shares Price Value
P Open-market purchase 158 $16.96 $2.7K
Filing: Form 4 (Insider Transaction) Insider: SALAZAR FERNANDO (STRATEGY OFFICE SENIOR MANAGER) Shares: 158 Est. Value: $2.7K
Form 4 Open-market purchase Insider Buying 2026-04-30

BWMX insider CHEVALLIER ANDRES CAMPOS (Director, CHIEF EXECUTIVE OFFICER) bought 10,000 shares (~$168.1K)

CHEVALLIER ANDRES CAMPOS, listed as Director, CHIEF EXECUTIVE OFFICER at BETTERWARE DE MEXICO, S.A.P.I. DE C.V, reported an open-market purchase of 10,000 BWMX shares in a Form 4 filing. Insider buying is often treated as a bullish signal because company insiders are committing their own capital.

The insider bought shares on the open market with their own money. This is the only Form 4 category that requires a discretionary cash outlay at the prevailing price.

Transactions reported on this filing
Code Nature Shares Price Value
P Open-market purchase 10,000 $16.81 $168.1K
Filing: Form 4 (Insider Transaction) Insider: CHEVALLIER ANDRES CAMPOS (Director, CHIEF EXECUTIVE OFFICER) Shares: 10,000 Est. Value: $168.1K

How we classify Betterware de México, S.A.P.I. de C.V.'s filings

Straight from EDGAR

Each displayed record links to an original source document. StrongBuyAnalytics provides navigation and brief excerpts or summaries, not the filing itself. Parsing may omit context or contain errors, so read the original document in full.

Transaction codes, not guesswork

The nature shown on each insider filing comes from the transaction code the filer entered on the form itself — P for an open-market purchase, A for a compensation award, F for shares withheld to pay tax, M for an option exercise. Where one filing contains several codes, the transaction table lists them line by line.

Why the distinction matters

Insider activity is routinely summarised as buying or selling, which flattens together decisions that mean very different things. Shares withheld for tax on a vesting grant are an automatic administrative step; shares bought on the open market are someone committing their own money at the current price.

What this page does not tell you

A filing records what happened, not why. Form 4 does not always disclose whether a sale was executed under a pre-arranged Rule 10b5-1 plan, and no single filing is a basis for a decision on BWMX. Read these alongside the fundamentals rather than in isolation.

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Publisher, sources & limitations — September 15, 2026. StrongBuyAnalytics provides navigation and brief excerpts or summaries for educational use. Original filings remain at SEC EDGAR or other displayed source links; StrongBuyAnalytics does not author them. Filing dates are source dates, not publication dates for this page. Coverage can be delayed, incomplete, amended, or unavailable because of SEC/source availability, parsing, caching, or outages. Verify every material statement in the original filing.
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