GNRC SEC Filing News — Generac Holdings Inc.

Latest SEC filings for Generac Holdings Inc. (GNRC) explained in plain English. Covers insider buying and selling (Form 4), proposed insider sales (Form 144), material company events (8-K), and quarterly & annual reports (10-Q / 10-K). StrongBuyAnalytics provides navigation and brief excerpts or summaries; original filings remain at the SEC/source links and were authored by their filers, not StrongBuyAnalytics. Filing dates shown are source dates. Coverage and detection can be delayed or incomplete because of SEC availability, amendments, parsing, caching, or outages. Latest source filing date shown: 2026-10-07.

Generac Holdings Inc. designs, manufactures, and distributes energy technology products and solutions worldwide. The company offers residential automatic standby generators, automatic transfer switch, air-cooled engine home standby generators, and liquid-cooled engine generators; Mobile Link, a remote monitoring system for home standby generators; propane tank monitoring solution; and smart home solutions, such as smart thermostats and a suite of home monitoring products. It also provides smart …
Sector: Industrials Industry: Specialty Industrial Machinery Market Cap: $11.4B CIK: 1474735
20
Total Filings
0
Bullish Classifications
9
Bearish Classifications
10
Insider Transactions
1
Material Events (8-K)
0
Periodic Reports
Rule-based classifications for GNRC currently lean bearish. Of the 20 filing records displayed, 9 carry bearish classifications (such as insider sales or negative 8-K disclosures) versus 0 bullish. This does not necessarily signal fundamental deterioration — insiders sell for many reasons — but it is worth monitoring alongside the company's core financial metrics.
GNRC Filing Activity Snapshot 2026-08-06 — 2026-10-07
Insider Transactions (Form 4)
0 buys vs 9 sells
Net insider selling in this period — insiders sell for many reasons beyond conviction.
Largest Form 144 Filing
$1.03M
Jagdfeld Aaron (Director, Chief Executive Officer) · 2026-10-02
5,000 shares · Form 4
Form 144 Notices
9
Proposed insider sales filed — Form 144 is a notice of intent, not a confirmed transaction. Actual sales are confirmed via Form 4.
Insider Transactions 10 · Forms 3, 4 and 5

A Form 4 is filed within two business days of a company insider — an officer, a director, or a holder of more than ten percent of the stock — changing their position in the shares. All 10 filings in this group are Form 4s for Generac Holdings Inc.

The difficulty with reading these filings as a group is that a single form type covers transactions that mean entirely different things. An executive spending their own money to buy stock and an executive having shares withheld to pay tax on a vesting grant both appear as a Form 4. Every filing below is therefore tagged with the nature of the underlying transaction, taken from the transaction code reported on the form itself.

Across the 10 insider filings shown, the breakdown is 9 open-market sale and 1 tax withholding. 9 of them involved a discretionary open-market trade; the rest are compensation and administrative mechanics.

What each transaction type means

Open-market sale ×9
The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.
Tax withholding ×1
Shares were withheld by the company to settle tax due when equity vested. This is an automatic administrative step and not a decision to sell.
Form 4 Open-market sale Insider Selling 2026-10-07

GNRC insider Taffe Norman P (President Generac Home) sold 550 shares (~$119.2K)

Taffe Norman P, listed as President Generac Home at GENERAC HOLDINGS INC., reported an open-market sale of 550 GNRC shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
S Open-market sale 200 $215.46 $43.1K
S Open-market sale 100 $215.46 $21.5K
M Option exercise 100 $119.54 $12.0K
S Open-market sale 100 $215.46 $21.5K
M Option exercise 150 $119.54 $17.9K
S Open-market sale 150 $220.00 $33.0K
M Option exercise derivative · Stock Option (Right to Buy) 100 — —
M Option exercise derivative · Stock Option (Right to Buy) 150 — —
Filing: Form 4 (Insider Transaction) Insider: Taffe Norman P (President Generac Home) Shares: 550 Est. Value: $119.2K
View on SEC EDGAR → Open Filing Document →
Form 4 Open-market sale Insider Selling 2026-10-06

GNRC insider Raabe Kyle Andrew (President, Home Power Gen.) sold 603 shares (~$128.2K)

Raabe Kyle Andrew, listed as President, Home Power Gen. at GENERAC HOLDINGS INC., reported an open-market sale of 603 GNRC shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
S Open-market sale 390 $212.57 $82.9K
M Option exercise 213 $102.42 $21.8K
S Open-market sale 213 $212.57 $45.3K
M Option exercise derivative · Stock Option (Right to Buy) 213 — —
Filing: Form 4 (Insider Transaction) Insider: Raabe Kyle Andrew (President, Home Power Gen.) Shares: 603 Est. Value: $128.2K
View on SEC EDGAR → Open Filing Document →
Form 4 Open-market sale Insider Selling 2026-10-02

GNRC insider Jagdfeld Aaron (Director, Chief Executive Officer) sold 5,000 shares (~$1.03M)

Jagdfeld Aaron, listed as Director, Chief Executive Officer at GENERAC HOLDINGS INC., reported an open-market sale of 5,000 GNRC shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
S Open-market sale 5,000 $206.00 $1.03M
Filing: Form 4 (Insider Transaction) Insider: Jagdfeld Aaron (Director, Chief Executive Officer) Shares: 5,000 Est. Value: $1.03M
View on SEC EDGAR → Open Filing Document →
Form 4 Open-market sale Insider Selling 2026-09-18

GNRC insider Taffe Norman P (President Generac Home) sold 150 shares (~$34.4K)

Taffe Norman P, listed as President Generac Home at GENERAC HOLDINGS INC., reported an open-market sale of 150 GNRC shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 150 $119.54 $17.9K
S Open-market sale 150 $229.50 $34.4K
M Option exercise derivative · Stock Option (Right to Buy) 150 — —
Filing: Form 4 (Insider Transaction) Insider: Taffe Norman P (President Generac Home) Shares: 150 Est. Value: $34.4K
View on SEC EDGAR → Open Filing Document →
Form 4 Open-market sale Insider Selling 2026-09-18

GNRC insider Raabe Kyle Andrew (President, Home Power Gen.) sold 603 shares (~$138.4K)

Raabe Kyle Andrew, listed as President, Home Power Gen. at GENERAC HOLDINGS INC., reported an open-market sale of 603 GNRC shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
S Open-market sale 390 $229.50 $89.5K
M Option exercise 213 $102.42 $21.8K
S Open-market sale 213 $229.50 $48.9K
M Option exercise derivative · Stock Option (Right to Buy) 213 — —
Filing: Form 4 (Insider Transaction) Insider: Raabe Kyle Andrew (President, Home Power Gen.) Shares: 603 Est. Value: $138.4K
View on SEC EDGAR → Open Filing Document →
Form 4 Open-market sale Insider Selling 2026-09-09

GNRC insider Taffe Norman P (President Generac Home) sold 400 shares (~$75.5K)

Taffe Norman P, listed as President Generac Home at GENERAC HOLDINGS INC., reported an open-market sale of 400 GNRC shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
S Open-market sale 200 $188.27 $37.7K
S Open-market sale 100 $188.27 $18.8K
M Option exercise 100 $119.54 $12.0K
S Open-market sale 100 $190.00 $19.0K
M Option exercise derivative · Stock Option (Right to Buy) 100 — —
Filing: Form 4 (Insider Transaction) Insider: Taffe Norman P (President Generac Home) Shares: 400 Est. Value: $75.5K
View on SEC EDGAR → Open Filing Document →
Form 4 Tax withholding Tax / Compensation Filing 2026-09-03

GNRC insider Form 4 filed for equity award, exercise, or tax withholding

Taffe Norman P (President Generac Home) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were withheld by the company to settle tax due when equity vested. This is an automatic administrative step and not a decision to sell.

Transactions reported on this filing
Code Nature Shares Price Value
F Tax withholding on vested shares 3,932 $181.22 $712.6K
Filing: Form 4 (Insider Transaction) Insider: Taffe Norman P (President Generac Home) Shares: 3,932
View on SEC EDGAR → Open Filing Document →
Form 4 Open-market sale Insider Selling 2026-09-02

GNRC insider Jagdfeld Aaron (Director, Chief Executive Officer) sold 5,000 shares (~$911.0K)

Jagdfeld Aaron, listed as Director, Chief Executive Officer at GENERAC HOLDINGS INC., reported an open-market sale of 5,000 GNRC shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
S Open-market sale 5,000 $182.21 $911.0K
Filing: Form 4 (Insider Transaction) Insider: Jagdfeld Aaron (Director, Chief Executive Officer) Shares: 5,000 Est. Value: $911.0K
View on SEC EDGAR → Open Filing Document →
Form 4 Open-market sale Insider Selling 2026-08-10

GNRC insider Raabe Kyle Andrew (President, Home Power Gen.) sold 586 shares (~$125.0K)

Raabe Kyle Andrew, listed as President, Home Power Gen. at GENERAC HOLDINGS INC., reported an open-market sale of 586 GNRC shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
S Open-market sale 373 $213.35 $79.6K
M Option exercise 213 $102.42 $21.8K
S Open-market sale 213 $213.35 $45.4K
M Option exercise derivative · Stock Option (Right to Buy) 213 — —
Filing: Form 4 (Insider Transaction) Insider: Raabe Kyle Andrew (President, Home Power Gen.) Shares: 586 Est. Value: $125.0K
View on SEC EDGAR → Open Filing Document →
Form 4 Open-market sale Insider Selling 2026-08-06

GNRC insider Taffe Norman P (President Generac Home) sold 550 shares (~$120.4K)

Taffe Norman P, listed as President Generac Home at GENERAC HOLDINGS INC., reported an open-market sale of 550 GNRC shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
S Open-market sale 200 $218.39 $43.7K
S Open-market sale 100 $218.39 $21.8K
M Option exercise 150 $119.54 $17.9K
S Open-market sale 150 $220.00 $33.0K
M Option exercise 100 $119.54 $12.0K
S Open-market sale 100 $218.39 $21.8K
M Option exercise derivative · Stock Option (Right to Buy) 150 — —
M Option exercise derivative · Stock Option (Right to Buy) 100 — —
Filing: Form 4 (Insider Transaction) Insider: Taffe Norman P (President Generac Home) Shares: 550 Est. Value: $120.4K
View on SEC EDGAR → Open Filing Document →
Proposed Insider Sales 9 · Form 144

A Form 144 is a notice of intent to sell restricted or control securities. It is not a record that anything was sold. Generac Holdings Inc. has 9 such notices in this period.

The distinction matters because a Form 144 is frequently reported as though it were a completed insider sale. The filer may sell all of the shares covered, some of them, or none at all, and there is no obligation to update the notice either way. A sale that is actually executed by an officer or director shows up separately on a Form 4, which is the filing to check before treating a proposed sale as a real one.

Form 144 Proposed Insider Sale 2026-10-06

GNRC Form 144 filed for proposed insider sale by Taffe Norman P (150 shares) ~$33.0K

Taffe Norman P filed a Form 144 with the SEC indicating intent to sell GNRC (GENERAC HOLDINGS INC.) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: Taffe Norman P Shares: 150 Est. Value: $33.0K
View on SEC EDGAR → Open Filing Document →
Form 144 Proposed Insider Sale 2026-10-05

GNRC Form 144 filed for proposed insider sale by Taffe Norman P (400 shares) ~$86.2K

Taffe Norman P filed a Form 144 with the SEC indicating intent to sell GNRC (GENERAC HOLDINGS INC.) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: Taffe Norman P Shares: 400 Est. Value: $86.2K
View on SEC EDGAR → Open Filing Document →
Form 144 Proposed Insider Sale 2026-10-02

GNRC Form 144 filed for proposed insider sale by Raabe Kyle Andrew (603 shares) ~$128.2K

Raabe Kyle Andrew filed a Form 144 with the SEC indicating intent to sell GNRC (GENERAC HOLDINGS INC.) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: Raabe Kyle Andrew Shares: 603 Est. Value: $128.2K
View on SEC EDGAR → Open Filing Document →
Form 144 Proposed Insider Sale 2026-10-01

GNRC Form 144 filed for proposed insider sale by Jagdfeld Aaron (5,000 shares) ~$1.03M

Jagdfeld Aaron filed a Form 144 with the SEC indicating intent to sell GNRC (GENERAC HOLDINGS INC.) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: Jagdfeld Aaron Shares: 5,000 Est. Value: $1.03M
View on SEC EDGAR → Open Filing Document →
Form 144 Proposed Insider Sale 2026-09-17

GNRC Form 144 filed for proposed insider sale by Taffe Norman P (150 shares) ~$34.4K

Taffe Norman P filed a Form 144 with the SEC indicating intent to sell GNRC (GENERAC HOLDINGS INC.) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: Taffe Norman P Shares: 150 Est. Value: $34.4K
View on SEC EDGAR → Open Filing Document →
Form 144 Proposed Insider Sale 2026-09-17

GNRC Form 144 filed for proposed insider sale by Raabe Kyle Andrew (603 shares) ~$138.4K

Raabe Kyle Andrew filed a Form 144 with the SEC indicating intent to sell GNRC (GENERAC HOLDINGS INC.) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: Raabe Kyle Andrew Shares: 603 Est. Value: $138.4K
View on SEC EDGAR → Open Filing Document →
Form 144 Proposed Insider Sale 2026-09-08

GNRC Form 144 filed for proposed insider sale by Taffe Norman P (400 shares) ~$75.5K

Taffe Norman P filed a Form 144 with the SEC indicating intent to sell GNRC (GENERAC HOLDINGS INC.) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: Taffe Norman P Shares: 400 Est. Value: $75.5K
View on SEC EDGAR → Open Filing Document →
Form 144 Proposed Insider Sale 2026-09-01

GNRC Form 144 filed for proposed insider sale by Jagdfeld Aaron (5,000 shares) ~$911.0K

Jagdfeld Aaron filed a Form 144 with the SEC indicating intent to sell GNRC (GENERAC HOLDINGS INC.) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: Jagdfeld Aaron Shares: 5,000 Est. Value: $911.0K
View on SEC EDGAR → Open Filing Document →
Form 144 Proposed Insider Sale 2026-08-07

GNRC Form 144 filed for proposed insider sale by Raabe Kyle Andrew (586 shares) ~$125.0K

Raabe Kyle Andrew filed a Form 144 with the SEC indicating intent to sell GNRC (GENERAC HOLDINGS INC.) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: Raabe Kyle Andrew Shares: 586 Est. Value: $125.0K
View on SEC EDGAR → Open Filing Document →
Material Events 1 · Form 8-K

An 8-K reports a material event in the window between scheduled reports. There is 1 in this period for Generac Holdings Inc. Each 8-K names the item number it is filed under, and that number is the fastest way to tell a routine disclosure from a consequential one.

Item 2.02 is an earnings release, Item 5.02 is a change of directors or officers, and Item 1.01 or 2.01 covers a material agreement or a completed acquisition. Item 7.01 and Item 8.01 are the general-purpose disclosure items and carry no fixed meaning on their own.

Form 8-K Material Company Update 2026-09-16

GNRC filed 8-K — material company event

GENERAC HOLDINGS INC. filed an 8-K with the SEC reporting a material event. Summary unavailable — view the original SEC filing for the full text.

Filing: 8-K (Material Event)
View on SEC EDGAR → Open Filing Document →

How we classify Generac Holdings Inc.'s filings

Straight from EDGAR

Each displayed record links to an original source document. StrongBuyAnalytics provides navigation and brief excerpts or summaries, not the filing itself. Parsing may omit context or contain errors, so read the original document in full.

Transaction codes, not guesswork

The nature shown on each insider filing comes from the transaction code the filer entered on the form itself — P for an open-market purchase, A for a compensation award, F for shares withheld to pay tax, M for an option exercise. Where one filing contains several codes, the transaction table lists them line by line.

Why the distinction matters

Insider activity is routinely summarised as buying or selling, which flattens together decisions that mean very different things. Shares withheld for tax on a vesting grant are an automatic administrative step; shares bought on the open market are someone committing their own money at the current price.

What this page does not tell you

A filing records what happened, not why. Form 4 does not always disclose whether a sale was executed under a pre-arranged Rule 10b5-1 plan, and no single filing is a basis for a decision on GNRC. Read these alongside the fundamentals rather than in isolation.

Frequently Asked Questions — GNRC SEC Filings

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Publisher, sources & limitations — September 15, 2026. StrongBuyAnalytics provides navigation and brief excerpts or summaries for educational use. Original filings remain at SEC EDGAR or other displayed source links; StrongBuyAnalytics does not author them. Filing dates are source dates, not publication dates for this page. Coverage can be delayed, incomplete, amended, or unavailable because of SEC/source availability, parsing, caching, or outages. Verify every material statement in the original filing.
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