PTON SEC Filing News — Peloton Interactive, Inc.

Latest SEC filings for Peloton Interactive, Inc. (PTON) explained in plain English. Covers insider buying and selling (Form 4), proposed insider sales (Form 144), material company events (8-K), and quarterly & annual reports (10-Q / 10-K). StrongBuyAnalytics provides navigation and brief excerpts or summaries; original filings remain at the SEC/source links and were authored by their filers, not StrongBuyAnalytics. Filing dates shown are source dates. Coverage and detection can be delayed or incomplete because of SEC availability, amendments, parsing, caching, or outages. Latest source filing date shown: 2026-10-13.

Peloton Interactive, Inc. provides fitness and wellness products and services in North America and internationally. It offers connected fitness products, such as the Original Bike and Original Bike+; Cross Training Bike, Bike+, Tread, Tread+, and Row+; Peloton Bike+ Pro, Tread+ Pro, and Row+ Pro; and Precor Cardio, Precor Strength, Connected Fitness Solutions, and Wellness Solutions. The company also provides all-access, rental, and Peloton App memberships. In addition, the company leases Peloto…
Sector: Consumer Cyclical Industry: Leisure Market Cap: $2.3B
20
Total Filings
0
Bullish Classifications
2
Bearish Classifications
17
Insider Transactions
1
Material Events (8-K)
0
Periodic Reports
Rule-based classifications for PTON currently lean bearish. Of the 20 filing records displayed, 2 carry bearish classifications (such as insider sales or negative 8-K disclosures) versus 0 bullish. This does not necessarily signal fundamental deterioration — insiders sell for many reasons — but it is worth monitoring alongside the company's core financial metrics.
PTON Filing Activity Snapshot 2026-08-18 — 2026-10-13
Insider Transactions (Form 4)
0 buys vs 2 sells
Net insider selling in this period — insiders sell for many reasons beyond conviction.
Largest Form 144 Filing
$803.1K
JENNIFER COTTER · 2026-08-19
151,247 shares · Form 144
Form 144 Notices
2
Proposed insider sales filed — Form 144 is a notice of intent, not a confirmed transaction. Actual sales are confirmed via Form 4.
Insider Transactions 17 · Forms 3, 4 and 5

A Form 4 is filed within two business days of a company insider — an officer, a director, or a holder of more than ten percent of the stock — changing their position in the shares. All 17 filings in this group are Form 4s for Peloton Interactive, Inc.

The difficulty with reading these filings as a group is that a single form type covers transactions that mean entirely different things. An executive spending their own money to buy stock and an executive having shares withheld to pay tax on a vesting grant both appear as a Form 4. Every filing below is therefore tagged with the nature of the underlying transaction, taken from the transaction code reported on the form itself.

Across the 17 insider filings shown, the breakdown is 9 option exercise, 6 compensation award and 2 open-market sale. 2 of them involved a discretionary open-market trade; the rest are compensation and administrative mechanics.

What each transaction type means

Option exercise ×9
The insider converted options into shares. The exercise price was fixed when the options were granted, so the timing usually tracks an expiry schedule.
Compensation award ×6
Shares were granted as compensation rather than purchased. No cash changed hands, so the filing reflects a pay decision by the company, not a judgement about the price.
Open-market sale ×2
The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.
Form 4 Option exercise Tax / Compensation Filing 2026-09-17

PTON insider Form 4 filed for equity award, exercise, or tax withholding

Caldwell Nick V. (Chief Product Officer) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

The insider converted options into shares. The exercise price was fixed when the options were granted, so the timing usually tracks an expiry schedule.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 115,741 — —
F Tax withholding on vested shares 61,969 $4.85 $300.5K
M Option exercise derivative · Restricted Stock Unit (RSU) 115,741 — —
Filing: Form 4 (Insider Transaction) Insider: Caldwell Nick V. (Chief Product Officer) Shares: 177,710
Form 4 Option exercise Tax / Compensation Filing 2026-09-17

PTON insider Form 4 filed for equity award, exercise, or tax withholding

Stern Peter C (Director, President and CEO) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

The insider converted options into shares. The exercise price was fixed when the options were granted, so the timing usually tracks an expiry schedule.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 196,328 — —
F Tax withholding on vested shares 100,226 $4.85 $486.1K
M Option exercise derivative · Restricted Stock Unit (RSU) 196,328 — —
Filing: Form 4 (Insider Transaction) Insider: Stern Peter C (Director, President and CEO) Shares: 296,554
Form 4 Option exercise Tax / Compensation Filing 2026-09-11

PTON insider Form 4 filed for equity award, exercise, or tax withholding

Boone Karen (Director) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

The insider converted options into shares. The exercise price was fixed when the options were granted, so the timing usually tracks an expiry schedule.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 9,022 — —
M Option exercise derivative · Restricted Stock Unit (RSU) 9,022 — —
Filing: Form 4 (Insider Transaction) Insider: Boone Karen (Director) Shares: 9,022
Form 4 Option exercise Tax / Compensation Filing 2026-09-11

PTON insider Form 4 filed for equity award, exercise, or tax withholding

Bruzzo Chris (Director) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

The insider converted options into shares. The exercise price was fixed when the options were granted, so the timing usually tracks an expiry schedule.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 9,022 — —
M Option exercise derivative · Restricted Stock Unit (RSU) 9,022 — —
Filing: Form 4 (Insider Transaction) Insider: Bruzzo Chris (Director) Shares: 9,022
Form 4 Option exercise Tax / Compensation Filing 2026-09-11

PTON insider Form 4 filed for equity award, exercise, or tax withholding

Comonte Tara (Director) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

The insider converted options into shares. The exercise price was fixed when the options were granted, so the timing usually tracks an expiry schedule.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 8,458 — —
M Option exercise derivative · Restricted Stock Unit (RSU) 8,458 — —
Filing: Form 4 (Insider Transaction) Insider: Comonte Tara (Director) Shares: 8,458
Form 4 Option exercise Tax / Compensation Filing 2026-09-11

PTON insider Form 4 filed for equity award, exercise, or tax withholding

Thomas-Graham Pamela (Director) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

The insider converted options into shares. The exercise price was fixed when the options were granted, so the timing usually tracks an expiry schedule.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 8,458 — —
M Option exercise derivative · Restricted Stock Unit (RSU) 8,458 — —
Filing: Form 4 (Insider Transaction) Insider: Thomas-Graham Pamela (Director) Shares: 8,458
Form 4 Option exercise Tax / Compensation Filing 2026-09-11

PTON insider Form 4 filed for equity award, exercise, or tax withholding

MENDEZ ANGEL L (Director) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

The insider converted options into shares. The exercise price was fixed when the options were granted, so the timing usually tracks an expiry schedule.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 9,022 — —
M Option exercise derivative · Restricted Stock Unit (RSU) 9,022 — —
Filing: Form 4 (Insider Transaction) Insider: MENDEZ ANGEL L (Director) Shares: 9,022
Form 4 Compensation award Tax / Compensation Filing 2026-09-09

PTON insider Form 4 filed for equity award, exercise, or tax withholding

Caldwell Nick V. (Chief Product Officer) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were granted as compensation rather than purchased. No cash changed hands, so the filing reflects a pay decision by the company, not a judgement about the price.

Transactions reported on this filing
Code Nature Shares Price Value
A Compensation award derivative · Restricted Stock Unit (RSU) 273,623 — —
Filing: Form 4 (Insider Transaction) Insider: Caldwell Nick V. (Chief Product Officer)
Form 4 Compensation award Tax / Compensation Filing 2026-09-09

PTON insider Form 4 filed for equity award, exercise, or tax withholding

Kirol Charles Peter (Chief Operating Officer) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were granted as compensation rather than purchased. No cash changed hands, so the filing reflects a pay decision by the company, not a judgement about the price.

Transactions reported on this filing
Code Nature Shares Price Value
A Compensation award derivative · Restricted Stock Unit (RSU) 164,175 — —
A Compensation award derivative · Restricted Stock Unit (RSU) 228,019 — —
A Compensation award derivative · Restricted Stock Unit (RSU) 206,693 — —
Filing: Form 4 (Insider Transaction) Insider: Kirol Charles Peter (Chief Operating Officer)
Form 4 Compensation award Tax / Compensation Filing 2026-09-09

PTON insider Form 4 filed for equity award, exercise, or tax withholding

Sanders Dion C. (Chief Commercial Officer) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were granted as compensation rather than purchased. No cash changed hands, so the filing reflects a pay decision by the company, not a judgement about the price.

Transactions reported on this filing
Code Nature Shares Price Value
A Compensation award derivative · Restricted Stock Unit (RSU) 273,623 — —
Filing: Form 4 (Insider Transaction) Insider: Sanders Dion C. (Chief Commercial Officer)
Form 4 Compensation award Tax / Compensation Filing 2026-09-09

PTON insider Form 4 filed for equity award, exercise, or tax withholding

Baig Saqib (Chief Accounting Officer) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were granted as compensation rather than purchased. No cash changed hands, so the filing reflects a pay decision by the company, not a judgement about the price.

Transactions reported on this filing
Code Nature Shares Price Value
A Compensation award derivative · Restricted Stock Unit (RSU) 72,967 — —
A Compensation award derivative · Restricted Stock Unit (RSU) 180,723 — —
A Compensation award derivative · Restricted Stock Unit (RSU) 86,059 — —
Filing: Form 4 (Insider Transaction) Insider: Baig Saqib (Chief Accounting Officer)
Form 4 Compensation award Tax / Compensation Filing 2026-09-09

PTON insider Form 4 filed for equity award, exercise, or tax withholding

Stern Peter C (Director, President and CEO) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were granted as compensation rather than purchased. No cash changed hands, so the filing reflects a pay decision by the company, not a judgement about the price.

Transactions reported on this filing
Code Nature Shares Price Value
A Compensation award derivative · Restricted Stock Unit (RSU) 196,328 — —
A Compensation award derivative · Restricted Stock Unit (RSU) 664,015 — —
A Compensation award derivative · Restricted Stock Unit (RSU) 1,290,878 — —
Filing: Form 4 (Insider Transaction) Insider: Stern Peter C (Director, President and CEO)
Form 4 Open-market sale Insider Selling 2026-08-21

PTON insider Baig Saqib (Chief Accounting Officer) sold 4,912 shares (~$26.8K)

Baig Saqib, listed as Chief Accounting Officer at PELOTON INTERACTIVE, INC., reported an open-market sale of 4,912 PTON shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
S Open-market sale 4,912 $5.45 $26.8K
Filing: Form 4 (Insider Transaction) Insider: Baig Saqib (Chief Accounting Officer) Shares: 4,912 Est. Value: $26.8K
Form 4 Open-market sale Insider Selling 2026-08-21

PTON insider Sanders Dion C. (Chief Commercial Officer) sold 112,512 shares (~$613.4K)

Sanders Dion C., listed as Chief Commercial Officer at PELOTON INTERACTIVE, INC., reported an open-market sale of 112,512 PTON shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
S Open-market sale 112,512 $5.45 $613.4K
Filing: Form 4 (Insider Transaction) Insider: Sanders Dion C. (Chief Commercial Officer) Shares: 112,512 Est. Value: $613.4K
Form 4 Compensation award Tax / Compensation Filing 2026-08-20

PTON insider Form 4 filed for equity award, exercise, or tax withholding

Thacker Siddharth (Chief Financial Officer) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were granted as compensation rather than purchased. No cash changed hands, so the filing reflects a pay decision by the company, not a judgement about the price.

Transactions reported on this filing
Code Nature Shares Price Value
A Compensation award derivative · Restricted Stock Unit (RSU) 883,839 — —
A Compensation award derivative · Restricted Stock Unit (RSU) 84,176 — —
Filing: Form 4 (Insider Transaction) Insider: Thacker Siddharth (Chief Financial Officer)
Form 4 Option exercise Tax / Compensation Filing 2026-08-18

PTON insider Form 4 filed for equity award, exercise, or tax withholding

Kirol Charles Peter (Chief Operating Officer) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

The insider converted options into shares. The exercise price was fixed when the options were granted, so the timing usually tracks an expiry schedule.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 17,225 — —
F Tax withholding on vested shares 8,794 $5.63 $49.5K
M Option exercise derivative · Restricted Stock Unit (RSU) 17,225 — —
Filing: Form 4 (Insider Transaction) Insider: Kirol Charles Peter (Chief Operating Officer) Shares: 26,019
Form 4 Option exercise Tax / Compensation Filing 2026-08-18

PTON insider Form 4 filed for equity award, exercise, or tax withholding

Stern Peter C (Director, President and CEO) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

The insider converted options into shares. The exercise price was fixed when the options were granted, so the timing usually tracks an expiry schedule.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 59,714 — —
F Tax withholding on vested shares 30,484 $5.63 $171.6K
M Option exercise derivative · Restricted Stock Unit (RSU) 59,714 — —
Filing: Form 4 (Insider Transaction) Insider: Stern Peter C (Director, President and CEO) Shares: 90,198
Proposed Insider Sales 2 · Form 144

A Form 144 is a notice of intent to sell restricted or control securities. It is not a record that anything was sold. Peloton Interactive, Inc. has 2 such notices in this period.

The distinction matters because a Form 144 is frequently reported as though it were a completed insider sale. The filer may sell all of the shares covered, some of them, or none at all, and there is no obligation to update the notice either way. A sale that is actually executed by an officer or director shows up separately on a Form 4, which is the filing to check before treating a proposed sale as a real one.

Form 144 Proposed Insider Sale 2026-08-19

PTON Form 144 filed for proposed insider sale by JENNIFER COTTER (151,247 shares) ~$803.1K

JENNIFER COTTER filed a Form 144 with the SEC indicating intent to sell PTON (PELOTON INTERACTIVE, INC.) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: JENNIFER COTTER Shares: 151,247 Est. Value: $803.1K
Form 144 Proposed Insider Sale 2026-08-19

PTON Form 144 filed for proposed insider sale by DION SANDERS (112,512 shares) ~$597.4K

DION SANDERS filed a Form 144 with the SEC indicating intent to sell PTON (PELOTON INTERACTIVE, INC.) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: DION SANDERS Shares: 112,512 Est. Value: $597.4K
Material Events 1 · Form 8-K

An 8-K reports a material event in the window between scheduled reports. There is 1 in this period for Peloton Interactive, Inc. Each 8-K names the item number it is filed under, and that number is the fastest way to tell a routine disclosure from a consequential one.

Item 2.02 is an earnings release, Item 5.02 is a change of directors or officers, and Item 1.01 or 2.01 covers a material agreement or a completed acquisition. Item 7.01 and Item 8.01 are the general-purpose disclosure items and carry no fixed meaning on their own.

Form 8-K Material Company Update 2026-10-13

PTON filed 8-K — material company event

PELOTON INTERACTIVE, INC. filed an 8-K with the SEC reporting a material event. Summary unavailable — view the original SEC filing for the full text.

Filing: 8-K (Material Event)

How we classify Peloton Interactive, Inc.'s filings

Straight from EDGAR

Each displayed record links to an original source document. StrongBuyAnalytics provides navigation and brief excerpts or summaries, not the filing itself. Parsing may omit context or contain errors, so read the original document in full.

Transaction codes, not guesswork

The nature shown on each insider filing comes from the transaction code the filer entered on the form itself — P for an open-market purchase, A for a compensation award, F for shares withheld to pay tax, M for an option exercise. Where one filing contains several codes, the transaction table lists them line by line.

Why the distinction matters

Insider activity is routinely summarised as buying or selling, which flattens together decisions that mean very different things. Shares withheld for tax on a vesting grant are an automatic administrative step; shares bought on the open market are someone committing their own money at the current price.

What this page does not tell you

A filing records what happened, not why. Form 4 does not always disclose whether a sale was executed under a pre-arranged Rule 10b5-1 plan, and no single filing is a basis for a decision on PTON. Read these alongside the fundamentals rather than in isolation.

Frequently Asked Questions — PTON SEC Filings

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Publisher, sources & limitations — September 15, 2026. StrongBuyAnalytics provides navigation and brief excerpts or summaries for educational use. Original filings remain at SEC EDGAR or other displayed source links; StrongBuyAnalytics does not author them. Filing dates are source dates, not publication dates for this page. Coverage can be delayed, incomplete, amended, or unavailable because of SEC/source availability, parsing, caching, or outages. Verify every material statement in the original filing.
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