ROKU SEC Filing News — Roku, Inc.

Latest SEC filings for Roku, Inc. (ROKU) explained in plain English. Covers insider buying and selling (Form 4), proposed insider sales (Form 144), material company events (8-K), and quarterly & annual reports (10-Q / 10-K). StrongBuyAnalytics provides navigation and brief excerpts or summaries; original filings remain at the SEC/source links and were authored by their filers, not StrongBuyAnalytics. Filing dates shown are source dates. Coverage and detection can be delayed or incomplete because of SEC availability, amendments, parsing, caching, or outages. Latest source filing date shown: 2026-10-05.

Roku, Inc., together with its subsidiaries, operates a TV streaming platform in the United States and internationally. The company operates in two segments, Platform and Devices. Its streaming platform allows users to find and access TV shows, movies, news, sports, and others, as well as offers digital advertising services. The company also sells streaming players, Roku-branded TVs, smart home products and services, audio products, and related accessories. Roku, Inc. was incorporated in 2002 and…
Sector: Communication Services Industry: Entertainment Market Cap: $22.8B CIK: 1428439
20
Total Filings
0
Bullish Classifications
10
Bearish Classifications
13
Insider Transactions
1
Material Events (8-K)
0
Periodic Reports
Rule-based classifications for ROKU currently lean bearish. Of the 20 filing records displayed, 10 carry bearish classifications (such as insider sales or negative 8-K disclosures) versus 0 bullish. This does not necessarily signal fundamental deterioration — insiders sell for many reasons — but it is worth monitoring alongside the company's core financial metrics.
ROKU Filing Activity Snapshot 2026-09-02 — 2026-10-05
Insider Transactions (Form 4)
0 buys vs 10 sells
Net insider selling in this period — insiders sell for many reasons beyond conviction.
Largest Form 144 Filing
$3.22M
CHARLES COLLIER · 2026-09-04
20,538 shares · Form 144
Form 144 Notices
6
Proposed insider sales filed — Form 144 is a notice of intent, not a confirmed transaction. Actual sales are confirmed via Form 4.
Insider Transactions 13 · Forms 3, 4 and 5

A Form 4 is filed within two business days of a company insider — an officer, a director, or a holder of more than ten percent of the stock — changing their position in the shares. All 13 filings in this group are Form 4s for Roku, Inc.

The difficulty with reading these filings as a group is that a single form type covers transactions that mean entirely different things. An executive spending their own money to buy stock and an executive having shares withheld to pay tax on a vesting grant both appear as a Form 4. Every filing below is therefore tagged with the nature of the underlying transaction, taken from the transaction code reported on the form itself.

Across the 13 insider filings shown, the breakdown is 10 open-market sale, 2 option exercise and 1 gift. 10 of them involved a discretionary open-market trade; the rest are compensation and administrative mechanics.

What each transaction type means

Open-market sale ×10
The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.
Option exercise ×2
The insider converted options into shares. The exercise price was fixed when the options were granted, so the timing usually tracks an expiry schedule.
Gift ×1
Shares were transferred as a gift, typically for estate or charitable planning. No sale into the market took place.
Form 4 Open-market sale Insider Selling 2026-10-05

ROKU insider Banks Matthew C. (VP, CAO) sold 554 shares (~$84.3K)

Banks Matthew C., listed as VP, CAO at ROKU, INC, reported an open-market sale of 554 ROKU shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
S Open-market sale 554 $152.21 $84.3K
Filing: Form 4 (Insider Transaction) Insider: Banks Matthew C. (VP, CAO) Shares: 554 Est. Value: $84.3K
Form 4 Open-market sale Insider Selling 2026-10-05

ROKU insider HUNT NEIL D (Director) sold 2,000 shares (~$302.2K)

HUNT NEIL D, listed as Director at ROKU, INC, reported an open-market sale of 2,000 ROKU shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
C Derivative conversion 2,000 — —
S Open-market sale 1,592 $150.85 $240.2K
S Open-market sale 408 $152.04 $62.0K
M Option exercise derivative · Employee Stock Option (right to buy) 4,000 — —
M Option exercise derivative · Class B Common Stock 4,000 — —
C Derivative conversion derivative · Class B Common Stock 2,000 — —
Filing: Form 4 (Insider Transaction) Insider: HUNT NEIL D (Director) Shares: 2,000 Est. Value: $302.2K
Form 4 Open-market sale Insider Selling 2026-09-16

ROKU insider Jedda Dan (CFO & COO) sold 7,000 shares (~$1.10M)

Jedda Dan, listed as CFO & COO at ROKU, INC, reported an open-market sale of 7,000 ROKU shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
S Open-market sale 7,000 $156.81 $1.10M
Filing: Form 4 (Insider Transaction) Insider: Jedda Dan (CFO & COO) Shares: 7,000 Est. Value: $1.10M
Form 4 Gift Tax / Compensation Filing 2026-09-16

ROKU insider Form 4 filed for equity award, exercise, or tax withholding

Wood Anthony J. (Director, CEO and Chairman BOD, 10% Owner) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

Shares were transferred as a gift, typically for estate or charitable planning. No sale into the market took place.

Transactions reported on this filing
Code Nature Shares Price Value
G Gift 24,109 — —
G Gift 24,109 — —
Filing: Form 4 (Insider Transaction) Insider: Wood Anthony J. (Director, CEO and Chairman BOD, 10% Owner) Shares: 48,218
Form 4 Open-market sale Insider Selling 2026-09-09

ROKU insider Collier Charles (President, Roku Media) sold 20,538 shares (~$3.22M)

Collier Charles, listed as President, Roku Media at ROKU, INC, reported an open-market sale of 20,538 ROKU shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 10,269 $49.59 $509.2K
S Open-market sale 8,843 $156.87 $1.39M
S Open-market sale 1,426 $157.73 $224.9K
M Option exercise 10,269 $49.59 $509.2K
S Open-market sale 8,843 $156.87 $1.39M
S Open-market sale 1,426 $157.73 $224.9K
M Option exercise derivative · Employee Stock Option (right to buy) 10,269 — —
M Option exercise derivative · Employee Stock Option (right to buy) 10,269 — —
Filing: Form 4 (Insider Transaction) Insider: Collier Charles (President, Roku Media) Shares: 20,538 Est. Value: $3.22M
Form 4 Option exercise Tax / Compensation Filing 2026-09-03

ROKU insider Form 4 filed for equity award, exercise, or tax withholding

Wood Anthony J. (Director, CEO and Chairman BOD, 10% Owner) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

The insider converted options into shares. The exercise price was fixed when the options were granted, so the timing usually tracks an expiry schedule.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 20,941 — —
F Tax withholding on vested shares 8,242 $155.53 $1.28M
M Option exercise derivative · Restricted Stock Unit 8,278 — —
M Option exercise derivative · Restricted Stock Unit 1,407 — —
M Option exercise derivative · Restricted Stock Unit 11,256 — —
Filing: Form 4 (Insider Transaction) Insider: Wood Anthony J. (Director, CEO and Chairman BOD, 10% Owner) Shares: 29,183
Form 4 Open-market sale Insider Selling 2026-09-03

ROKU insider Handman Christopher T. (SVP & General Counsel) sold 2,999 shares (~$466.8K)

Handman Christopher T., listed as SVP & General Counsel at ROKU, INC, reported an open-market sale of 2,999 ROKU shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 11,898 — —
F Tax withholding on vested shares 5,900 $155.53 $917.6K
S Open-market sale 2,999 $155.64 $466.8K
M Option exercise derivative · Restricted Stock Unit 11,898 — —
Filing: Form 4 (Insider Transaction) Insider: Handman Christopher T. (SVP & General Counsel) Shares: 2,999 Est. Value: $466.8K
Form 4 Open-market sale Insider Selling 2026-09-03

ROKU insider Fuchsberg Gilbert (President, Subscriptions) sold 4,824 shares (~$750.8K)

Fuchsberg Gilbert, listed as President, Subscriptions at ROKU, INC, reported an open-market sale of 4,824 ROKU shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 10,322 — —
F Tax withholding on vested shares 5,710 $155.53 $888.1K
S Open-market sale 4,824 $155.64 $750.8K
M Option exercise derivative · Restricted Stock Unit 2,623 — —
M Option exercise derivative · Restricted Stock Unit 4,651 — —
M Option exercise derivative · Restricted Stock Unit 3,048 — —
Filing: Form 4 (Insider Transaction) Insider: Fuchsberg Gilbert (President, Subscriptions) Shares: 4,824 Est. Value: $750.8K
Form 4 Option exercise Tax / Compensation Filing 2026-09-03

ROKU insider Form 4 filed for equity award, exercise, or tax withholding

Jedda Dan (CFO & COO) filed a Form 4 covering compensation-related activity such as stock awards, option exercises, conversions, or tax withholding. These filings are usually neutral.

The insider converted options into shares. The exercise price was fixed when the options were granted, so the timing usually tracks an expiry schedule.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 26,133 — —
F Tax withholding on vested shares 10,285 $155.53 $1.60M
M Option exercise derivative · Restricted Stock Unit 17,726 — —
M Option exercise derivative · Restricted Stock Unit 4,221 — —
M Option exercise derivative · Restricted Stock Unit 4,186 — —
Filing: Form 4 (Insider Transaction) Insider: Jedda Dan (CFO & COO) Shares: 36,418
Form 4 Open-market sale Insider Selling 2026-09-03

ROKU insider HUNT NEIL D (Director) sold 2,000 shares (~$312.6K)

HUNT NEIL D, listed as Director at ROKU, INC, reported an open-market sale of 2,000 ROKU shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
C Derivative conversion 2,000 — —
S Open-market sale 1,419 $156.05 $221.4K
S Open-market sale 581 $156.92 $91.2K
M Option exercise derivative · Employee Stock Option (right to buy) 4,000 — —
M Option exercise derivative · Class B Common Stock 4,000 — —
C Derivative conversion derivative · Class B Common Stock 2,000 — —
Filing: Form 4 (Insider Transaction) Insider: HUNT NEIL D (Director) Shares: 2,000 Est. Value: $312.6K
Form 4 Open-market sale Insider Selling 2026-09-03

ROKU insider Collier Charles (President, Roku Media) sold 7,067 shares (~$1.11M)

Collier Charles, listed as President, Roku Media at ROKU, INC, reported an open-market sale of 7,067 ROKU shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 29,340 — —
F Tax withholding on vested shares 14,773 $155.53 $2.30M
S Open-market sale 521 $155.81 $81.2K
S Open-market sale 740 $156.87 $116.1K
S Open-market sale 506 $157.84 $79.9K
S Open-market sale 671 $156.02 $104.7K
S Open-market sale 655 $157.01 $102.8K
S Open-market sale 441 $157.92 $69.6K
S Open-market sale 993 $155.80 $154.7K
S Open-market sale 1,390 $156.84 $218.0K
S Open-market sale 1,150 $157.84 $181.5K
M Option exercise derivative · Restricted Stock Unit 29,340 — —
Filing: Form 4 (Insider Transaction) Insider: Collier Charles (President, Roku Media) Shares: 7,067 Est. Value: $1.11M
Form 4 Open-market sale Insider Selling 2026-09-03

ROKU insider Ozgen Mustafa (Pres, Devices, Prod, and Tech) sold 3,410 shares (~$530.7K)

Ozgen Mustafa, listed as Pres, Devices, Prod, and Tech at ROKU, INC, reported an open-market sale of 3,410 ROKU shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 16,151 — —
F Tax withholding on vested shares 6,357 $155.53 $988.7K
S Open-market sale 3,410 $155.64 $530.7K
M Option exercise derivative · Restricted Stock Unit 4,910 — —
M Option exercise derivative · Restricted Stock Unit 6,790 — —
M Option exercise derivative · Restricted Stock Unit 4,451 — —
Filing: Form 4 (Insider Transaction) Insider: Ozgen Mustafa (Pres, Devices, Prod, and Tech) Shares: 3,410 Est. Value: $530.7K
Form 4 Open-market sale Insider Selling 2026-09-03

ROKU insider Banks Matthew C. (VP, CAO) sold 546 shares (~$85.0K)

Banks Matthew C., listed as VP, CAO at ROKU, INC, reported an open-market sale of 546 ROKU shares in a Form 4 filing. This is a confirmed insider sale, not just a proposed sale notice.

The insider sold shares on the open market. Sales may be discretionary or executed automatically under a pre-arranged Rule 10b5-1 trading plan, and a Form 4 does not always make clear which applies.

Transactions reported on this filing
Code Nature Shares Price Value
M Option exercise 4,066 — —
F Tax withholding on vested shares 2,017 $155.53 $313.7K
S Open-market sale 546 $155.64 $85.0K
M Option exercise derivative · Restricted Stock Unit 1,248 — —
M Option exercise derivative · Restricted Stock Unit 828 — —
M Option exercise derivative · Restricted Stock Unit 1,202 — —
M Option exercise derivative · Restricted Stock Unit 788 — —
Filing: Form 4 (Insider Transaction) Insider: Banks Matthew C. (VP, CAO) Shares: 546 Est. Value: $85.0K
Proposed Insider Sales 6 · Form 144

A Form 144 is a notice of intent to sell restricted or control securities. It is not a record that anything was sold. Roku, Inc. has 6 such notices in this period.

The distinction matters because a Form 144 is frequently reported as though it were a completed insider sale. The filer may sell all of the shares covered, some of them, or none at all, and there is no obligation to update the notice either way. A sale that is actually executed by an officer or director shows up separately on a Form 4, which is the filing to check before treating a proposed sale as a real one.

Form 144 Proposed Insider Sale 2026-10-05

ROKU Form 144 filed for proposed insider sale by CHARLES COLLIER (20,538 shares) ~$3.11M

CHARLES COLLIER filed a Form 144 with the SEC indicating intent to sell ROKU (ROKU, INC) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: CHARLES COLLIER Shares: 20,538 Est. Value: $3.11M
Form 144 Proposed Insider Sale 2026-10-01

ROKU Form 144 filed for proposed insider sale by Neil Hunt (2,000 shares) ~$302.2K

Neil Hunt filed a Form 144 with the SEC indicating intent to sell ROKU (ROKU, INC) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: Neil Hunt Shares: 2,000 Est. Value: $302.2K
Form 144 Proposed Insider Sale 2026-10-01

ROKU Form 144 filed for proposed insider sale by MATT BANKS (554 shares) ~$84.3K

MATT BANKS filed a Form 144 with the SEC indicating intent to sell ROKU (ROKU, INC) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: MATT BANKS Shares: 554 Est. Value: $84.3K
Form 144 Proposed Insider Sale 2026-09-15

ROKU Form 144 filed for proposed insider sale by DANIEL JEDDA (7,000 shares) ~$1.10M

DANIEL JEDDA filed a Form 144 with the SEC indicating intent to sell ROKU (ROKU, INC) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: DANIEL JEDDA Shares: 7,000 Est. Value: $1.10M
Form 144 Proposed Insider Sale 2026-09-04

ROKU Form 144 filed for proposed insider sale by CHARLES COLLIER (20,538 shares) ~$3.22M

CHARLES COLLIER filed a Form 144 with the SEC indicating intent to sell ROKU (ROKU, INC) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: CHARLES COLLIER Shares: 20,538 Est. Value: $3.22M
Form 144 Proposed Insider Sale 2026-09-02

ROKU Form 144 filed for proposed insider sale by GILBERT FUCHSBERG (4,824 shares) ~$750.8K

GILBERT FUCHSBERG filed a Form 144 with the SEC indicating intent to sell ROKU (ROKU, INC) shares. Form 144 reflects a proposed sale, not a completed transaction. The actual execution, if any, would typically appear later in a Form 4.

Filing: Form 144 (Proposed Sale Notice) Insider: GILBERT FUCHSBERG Shares: 4,824 Est. Value: $750.8K
Material Events 1 · Form 8-K

An 8-K reports a material event in the window between scheduled reports. There is 1 in this period for Roku, Inc. Each 8-K names the item number it is filed under, and that number is the fastest way to tell a routine disclosure from a consequential one.

Item 2.02 is an earnings release, Item 5.02 is a change of directors or officers, and Item 1.01 or 2.01 covers a material agreement or a completed acquisition. Item 7.01 and Item 8.01 are the general-purpose disclosure items and carry no fixed meaning on their own.

Form 8-K Material Company Update 2026-09-09

ROKU filed 8-K — material company event

ROKU, INC filed an 8-K with the SEC reporting a material event. Summary unavailable — view the original SEC filing for the full text.

Filing: 8-K (Material Event)

How we classify Roku, Inc.'s filings

Straight from EDGAR

Each displayed record links to an original source document. StrongBuyAnalytics provides navigation and brief excerpts or summaries, not the filing itself. Parsing may omit context or contain errors, so read the original document in full.

Transaction codes, not guesswork

The nature shown on each insider filing comes from the transaction code the filer entered on the form itself — P for an open-market purchase, A for a compensation award, F for shares withheld to pay tax, M for an option exercise. Where one filing contains several codes, the transaction table lists them line by line.

Why the distinction matters

Insider activity is routinely summarised as buying or selling, which flattens together decisions that mean very different things. Shares withheld for tax on a vesting grant are an automatic administrative step; shares bought on the open market are someone committing their own money at the current price.

What this page does not tell you

A filing records what happened, not why. Form 4 does not always disclose whether a sale was executed under a pre-arranged Rule 10b5-1 plan, and no single filing is a basis for a decision on ROKU. Read these alongside the fundamentals rather than in isolation.

Frequently Asked Questions — ROKU SEC Filings

What SEC filings does Roku, Inc. submit to the SEC?

Roku, Inc. (ROKU) submits several types of SEC filings including Form 4 (insider transactions), Form 144 (proposed insider sales), 8-K reports (material events such as earnings releases, acquisitions, leadership changes), and periodic reports — the 10-Q (quarterly) and 10-K (annual). All filings are publicly available through SEC EDGAR.

What does a Form 4 filing tell me about ROKU?

A Form 4 for ROKU discloses a transaction by a company insider — typically a director, officer, or 10%+ shareholder. It shows the source-reported date, number of shares, price, and updated ownership. These facts do not establish motive or predict future returns.

How do I interpret an 8-K filing from Roku, Inc.?

An 8-K signals a material event requiring prompt disclosure. Common triggers include earnings pre-announcements, acquisitions, leadership appointments or departures, credit changes, or regulatory actions. Read the item codes inside the filing to understand exactly what was disclosed before drawing conclusions.

What is the difference between a 10-K and 10-Q for ROKU?

The 10-K is Roku, Inc.'s annual report with fully audited financial statements, comprehensive MD&A, and complete risk factor disclosures — filed 60–90 days after fiscal year-end. The 10-Q is a lighter quarterly report with unaudited financials filed for the first three quarters. Together they provide a continuous financial picture of the company.

Where can I see all ROKU SEC filings directly on EDGAR?

You can view all historical Roku, Inc. filings on the SEC EDGAR company page for ROKU. Each filing card on this page links directly to the original SEC document.

How often does Roku, Inc. file with the SEC?

Roku, Inc. files one 10-K per year and up to three 10-Qs per year. Form 4 insider transactions must be reported within two business days of each trade, so the frequency depends on how often insiders are buying or selling ROKU shares. 8-K filings occur whenever a material event happens — which can be several times per quarter for an active company.

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ROKU Full Analysis
Publisher, sources & limitations — September 15, 2026. StrongBuyAnalytics provides navigation and brief excerpts or summaries for educational use. Original filings remain at SEC EDGAR or other displayed source links; StrongBuyAnalytics does not author them. Filing dates are source dates, not publication dates for this page. Coverage can be delayed, incomplete, amended, or unavailable because of SEC/source availability, parsing, caching, or outages. Verify every material statement in the original filing.
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