ROKU Stock Analysis & Forecast (2026)

Roku, Inc. Communication Services Entertainment
$114.96
Current Price
76%
Buy
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Data refreshed: April 24, 2026

Key Financial Metrics

Market Cap
$16.95B
P/E Ratio (TTM)
194.8x
P/E Forward
35.8x
Revenue Growth
16.1%
Gross Margin
43.8%
Net Margin
1.9%
Return on Equity
3.4%
Debt/Equity
0.20

AI Analysis Summary

Roku, Inc. (ROKU) is a Communication Services company in the Entertainment industry with a 76% Buy Score. Key strengths include Revenue Growth (16.1%), Gross Margin (43.8%), Debt/Equity (0.20). Our AI evaluates 8 fundamental categories including revenue growth, margin quality, balance sheet strength, cash flow generation, return on capital, and valuation metrics.

Revenue Growth: Good Gross Margin: Good Net Margin: Thin Return on Equity: Low Debt/Equity: Low Risk

This analysis is generated by StrongBuyAnalytics AI using publicly available financial data from SEC filings, earnings reports, and market feeds. It is not personalized investment advice. See our methodology and disclaimer.

ROKU Fundamental Analysis Report
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76%
Strong Buy Score
  • 8 Fundamental Categories Analyzed
  • Revenue & Growth Trends
  • Margin & Profitability Analysis
  • Balance Sheet Strength
  • Cash Flow Quality
  • Valuation Assessment
  • AI-Powered Investment Insights
Get Your Free ROKU Report

How It Works: AI Stock Analysis in 60 Seconds

See how our AI analyzes ROKU fundamentals to generate buy/sell signals and Strong Buy Scores.

Why ROKU Has a 76% Score

Our AI evaluates Roku, Inc.'s fundamentals across multiple dimensions. Here is what is driving the current Buy rating:

Recent Catalysts for ROKU

Key developments and data points that may impact Roku, Inc.'s trajectory:

Wall Street consensus target is $128.00 (+11.3% from current price), based on 27 analyst estimates.
Analyst consensus recommendation: Strong Buy.
Institutional ownership at 86.8% — strong smart-money backing.

ROKU vs. Peers

How Roku, Inc. stacks up against comparable Communication Services companies on key metrics:

Ticker Price Market Cap P/E Rev Growth Net Margin ROE
ROKU $114.96 $16.95B 194.8x 16.1% 1.9% 3.4%
GOOGL $338.89 $4.10T 31.3x 18.0% 32.8% 35.7%
META $659.15 $1.67T 28.1x 23.8% 30.1% 30.2%
NFLX $92.82 $390.85B 29.9x 16.2% 28.5% 48.5%
DIS $103.65 $183.62B 15.3x 5.2% 12.8% 12.0%

Main Risks for ROKU Investors

Every investment carries risk. Here are the specific risk factors our analysis identified for Roku, Inc.:

High beta of 2.00 means the stock is 100% more volatile than the market — expect larger drawdowns in corrections.
Trailing P/E of 194.8x prices in significant growth — any miss could trigger a sharp selloff.

Generate the full PDF report for a detailed risk-reward framework and bear-case scenarios.

ROKU Balance Sheet & Cash Flow

A snapshot of Roku, Inc.'s financial health based on the most recent filings:

Total Cash
$2.32B
Total Debt
$523.32M
Current Ratio
2.75
FCF Yield
3.9%
EBITDA
$278.17M
Operating Margin
4.5%

Data sourced from the latest SEC filings. Generate the full PDF report for detailed balance sheet and cash flow commentary.

ROKU Valuation Snapshot

Trailing P/E
194.8x
High expectations
Forward P/E
35.8x
Earnings growth expected
Price / Book
6.4x
Premium
PEG Ratio
1.06
Fairly valued
Analyst Target (Mean)
$128.00
Range: $85 – $160
52-Week Price Range — ROKU is trading at 92% of its range
$58.55 (52W Low) $120.00 (52W High)

Is ROKU a Buy Right Now?

Based on our AI-powered fundamental analysis, ROKU has a Strong Buy Score of 76%, earning a "Buy" rating. This score synthesizes 8 key financial metrics to provide an objective investment signal.

Strong Buy Signal

Roku, Inc. demonstrates robust fundamentals across multiple categories. Key strengths include Revenue Growth (16.1%) and Gross Margin (43.8%). The stock shows characteristics typically associated with outperformers.

ROKU AI Buy & Sell Signals Explained

Our AI analyzes Roku, Inc.'s financial statements to generate buy/sell signals based on quantitative metrics, not market sentiment or news headlines. Here's what drives the 76% score:

  • Revenue Growth: 16.1% year-over-year (above average)
  • Gross Margin: 43.8% (strong pricing power)
  • Net Margin: 1.9% (profitable)
  • Return on Equity: 3.4% (positive returns)

Generate the full PDF report for complete category-by-category scoring and AI-powered investment recommendations.

Key Support / Demand Zones

Technical traders can view real-time demand and supply zones for ROKU on our Demand Zones page. These zones identify key price levels where institutional buying or selling has historically occurred.

With ROKU currently trading at $114.96, our system monitors proximity to these critical levels and can alert you when the stock approaches support or resistance zones.

Subscribe to demand zone alerts to receive real-time notifications when ROKU reaches key technical levels.

Earnings & Revenue Outlook

Roku, Inc. operates in the Communication Services sector, specifically in Entertainment. Understanding earnings trends is crucial for forecasting ROKU's trajectory.

Current revenue growth of 16.1% exceeds the average company. This strong growth trajectory supports a higher valuation multiple.

Visit our Earnings Calendar to track upcoming ROKU earnings dates and historical beat/miss patterns. Sign up for earnings alerts to get notified before announcements.

ROKU Stock Forecast (Next 3–12 Months)

Our AI projects ROKU's trajectory based on current fundamentals and historical patterns. With a 76% Strong Buy Score, here's what the data suggests:

Bullish Outlook: Roku, Inc. shows strong fundamental momentum. Revenue growth of 16.1% suggests continued expansion. Stocks with similar profiles have historically outperformed over 12-month periods.

For a complete 12-month price forecast with specific bull/bear scenarios, generate the full PDF report.

Valuation Metrics (P/E, Growth, Margins)

Understanding valuation is critical for determining if ROKU is fairly priced. Here's the current snapshot:

  • Market Capitalization: $16.95B
  • P/E Ratio (TTM): 194.8x (high expectations)
  • Forward P/E: 35.8x (based on analyst estimates)
  • Debt/Equity: 0.20 (conservative balance sheet)

Our AI weighs these metrics against growth rates and margin quality to determine if ROKU offers compelling risk-adjusted returns at current prices.

Bull Case for ROKU

Here's why investors are bullish on Roku, Inc.:

  • Revenue Growth (16.1%)
  • Gross Margin (43.8%)
  • Debt/Equity (0.20)

With a 76% Strong Buy Score, the bull case is well-supported by current fundamentals. The stock exhibits characteristics of quality compounders that tend to outperform long-term.

Bear Case & Risks for ROKU

Every investment carries risk. Here are potential concerns for ROKU investors:

  • Competitive pressures in Communication Services
  • Macroeconomic sensitivity and interest rate exposure
  • Execution risk on growth initiatives
  • Valuation compression if growth slows

The full PDF report includes a detailed bear case analysis with specific risk ratings for each category.

Summary / 12-Month Outlook

ROKU Summary: Roku, Inc. earns a 76% Buy Score based on AI analysis of fundamental data. Trading at $114.96 with a $16.95B market cap, the stock shows strong fundamentals supporting a bullish 12-month outlook.

Bull Case: Revenue Growth (16.1%), Gross Margin (43.8%)

For the complete analysis with specific price considerations, growth projections, and AI-powered buy/hold/sell recommendations, generate your free ROKU PDF report.

Learn More About Stock Analysis

Deepen your understanding of the concepts used in this ROKU analysis:

Fundamental Analysis Guide

Learn how to evaluate stocks using financial statements and key metrics.

Understanding P/E Ratio

What P/E ratio tells you about a stock's valuation and growth expectations.

Return on Equity (ROE)

Why ROE matters for stock selection and how to interpret it.

Stock Valuation Methods

Compare DCF, P/E, and other approaches to value stocks like ROKU.

What Are Demand Zones?

Find key support and resistance levels for ROKU and other stocks.

How to Read Earnings Reports

Understand earnings per share, revenue surprises, and guidance.

Related Tools for ROKU

Demand Zone Analyzer ROKU Live Chart ROKU SEC Filing News Earnings Calendar Institutional Ownership Sector Scanner Average Down Calculator

ROKU SEC Filing News

Latest SEC filings for ROKU explained in plain English — insider buys/sells (Form 4), proposed sales (Form 144), material events (8-K), and quarterly & annual reports.

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View all ROKU SEC Filing News →

Frequently Asked Questions about ROKU

Is ROKU a good buy right now?
ROKU currently has a Strong Buy Score of 76% (Buy). Based on AI analysis of fundamentals, ROKU shows strong buy signals with solid revenue growth, margins, and return metrics. Generate a free PDF report for specific buy/hold/sell recommendations.
What is the ROKU stock forecast for 2026?
Our AI forecasts ROKU based on current fundamentals: revenue growth of 16.1%, net margin of 1.9%, and P/E of 194.8x. The 76% Strong Buy Score reflects our outlook combining growth trajectory, margin quality, and valuation. See the full 12-month projection in your PDF report.
What are key support and resistance levels for ROKU?
View real-time ROKU demand zones (support) and supply zones (resistance) on our Demand Zones page. With ROKU currently at $114.96, you can see how close the stock is to key technical levels. Subscribe to get alerts when ROKU approaches these zones.
How do ROKU fundamentals compare to peers?
Roku, Inc. operates in the Communication Services sector. Key metrics for peer comparison: Gross margin 43.8%, ROE 3.4%, Debt/Equity 0.20. The 76% Strong Buy Score factors in how these metrics stack up against industry averages. Data is refreshed daily.
Is the ROKU analysis PDF report free?
Yes! Your first ROKU fundamental analysis report is completely free with no credit card required. The PDF includes the full Strong Buy Score breakdown, all 8 fundamental categories analyzed, AI-powered insights, and specific investment recommendations. Additional reports are available through our subscription plans starting at $24/month.
What is Roku, Inc.'s market cap and P/E ratio?
Roku, Inc. (ROKU) has a market cap of $16.95B and a trailing P/E ratio of 194.8x (forward P/E: 35.8x). These valuation metrics are key factors in our Strong Buy Score calculation. See all metrics in the PDF report for comprehensive valuation analysis.

This ROKU analysis is for educational and informational purposes only and does not constitute financial advice. All data is sourced from public filings and market feeds. Past performance does not guarantee future results. Read our full disclaimer.