Apple Inc. (AAPL) is a Technology company in the Consumer Electronics industry with a 84% Strong Buy Score. Key strengths include Revenue Growth (16.4%), Gross Margin (48.7%), Net Margin (27.6%). The score on this page is a five-factor screen — revenue growth, gross margin, net margin, return on equity and debt-to-equity — each scored against fixed thresholds from a neutral starting point of 50%. The eight-section analysis, including moat, free cash flow, dilution and valuation, runs in the full report.
This analysis is generated by StrongBuyAnalytics AI using publicly available financial data from SEC filings, earnings reports, and market feeds. It is not personalized investment advice. See our methodology and disclaimer.
3 of the inputs in our model moved AAPL's score away from the neutral baseline of 50%, landing it at 84% (Strong Buy). Each one below is a specific figure from Apple Inc.'s reported financials, not a judgement call:
4 data points sit outside the score itself but bear on Apple Inc.'s next few quarters. They are reported here as observations, not predictions:
AAPL is the only Consumer Electronics company we cover, so the comparison uses the nearest Technology companies by market capitalisation instead.
Apple Inc.'s liquidity and cash generation as of the most recent filing — note the cash position of $62.40B against $84.34B of debt:
Figures are drawn from Apple Inc.'s most recent balance sheet and cash flow statement as filed with the SEC. See the filings themselves.
Institutional investment managers with >$100 M in qualifying assets must disclose their equity positions quarterly on SEC Form 13F — typically within 45 days of quarter-end. Search those filings below to see which hedge funds, mutual funds, and asset managers reported AAPL as a holding, how many shares they held, and how positions changed quarter over quarter.
We do not answer that question for you, and we do not publish buy or sell calls. What we publish is a score: AAPL rates 84% on our five-factor fundamentals screen, which puts it in the "Strong Buy" band. Everything below explains how it got there so you can disagree with it.
Apple Inc. clears our thresholds on most of what we measure. The strongest readings are revenue growth (16.4%) and gross margin (48.7%). Nothing in the data we score currently works against it.
Apple Inc. reported revenue growth of 16.4% year over year, against a Consumer Electronics peer set where scale and pricing power vary widely. That is solid but not exceptional, so it lifts the score without dominating it.
Earnings grew 28.7% over the same period, outpacing revenue — a sign of operating leverage.
Track upcoming report dates on our earnings calendar.
This is a fundamentals outlook, not a price target — we do not publish one. It describes what Apple Inc.'s current financials imply about the next three to twelve months if the trends in them hold.
Constructive: Revenue growth of 16.4% gives AAPL room to grow into its multiple. Net margins of 27.6% mean that growth converts to profit rather than being spent to buy it. The main thing to watch over the next few quarters is whether those figures hold; the score is built on trailing data and will move if they do not.
These are the Apple Inc. figures that push the score up, taken straight from the most recent reported financials:
See how every metric on this AAPL page — quality score, valuation, DCF scenarios, confidence, and data limitations — fits into a professional research report.
Generate My Free AAPL ReportGuides to the specific measures used in this AAPL analysis:
How the financial statements behind this page fit together.
Understanding P/E RatioWhat AAPL's 36.0x multiple does and does not tell you.
Return on Equity (ROE)Why AAPL's 148.8% return on equity matters for stock selection.
Stock Valuation MethodsHow DCF, multiples and asset-based approaches value a company like Apple Inc..
How to Read Earnings ReportsWhere the AAPL growth and margin figures on this page come from.
What Are Demand Zones?The technical side we deliberately keep out of the AAPL score.
Latest SEC filings for AAPL explained in plain English — insider buys/sells (Form 4), proposed sales (Form 144), material events (8-K), and quarterly & annual reports.
